Lux Super Star 2018

Campaign Goals

To make Lux Super Star the most talked about show of 2018 on digital

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    14.6M

    ORGANIC VIEW ON YOUTUBE

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    79.07Min

    Watched (Highest total watch time for any UBL brand)

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    70%

    REACH IN FACEBOOK

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    2X

    Higher Google CTR

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    5%

    Higher Video Completion rate than UBL average